Keynote Mobility & Big Data Analytics: from sensor to services

It’s hard to keep up with the growing demand for mobility, despite all the effort to relieve the traffic density during rush hour.Experts agree with each other: the only solution is to change the behavior. To keep traffic moving (and the economy running) people need to adapt and change their habits: travelling by other modes of transport, at different times during the day or by choosing alternative routes. A huge challenge. But clever use of data from a growing number of sensors could provide the solution.

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